In Print

Sales drive profitability in any industry, and the fitness industry is no different. Whether you want to increase your membership core, personal training revenue or...

Derek Deprey was taught to always pursue his dreams. That’s why he left his position as the assistant coach of the University of Utah to...

When Joe Gworek enters his gym, he sees the portrait of his father and thinks about all the lessons he learned about business and fitness....

Software and billing companies, like club operators, get approached all the time by banks and merchant service companies trying to grab a piece of the...

What is Total Fitness? One of the best definitions of fitness comes from the President’s Council on Physical Fitness and Sports. It describes fitness as,...

Members seek out a club for a variety of reasons, but usually all they really want is to have their fitness goals met. Personal training...

While the importance of first impressions may sound like a cliché, it doesn’t make the concept any less true. Jacqueline Istre, 27, of Sutton Place...

Carl Liebert III waited patiently on a dock situated on the Mediterranean Sea. The Italian landscape shaped his background while a fleet of naval vessels...