Marketing & Sales

Often sales people find themselves stressing and not quite hitting the mark for their company’s sales goals. Often it’s a simple solution, but sometimes you...

We hosted an interview with Shanna Kane, the director of marketing for O2 Fitness, on online marketing. We discussed what O2 Fitness is doing to...

I am writing about this because we have had a wonderful experience marketing our bridal boot camp at a local Bridal Expo. This is not...

Everyday a sales rep turns in a work sheet. Often they feel the reason for the worksheet is to have someone monitor their daily activity....

Erica Stenz, Club One Marketing Coordinator Since the switch to Facebook’s Timeline, most companies are finding it harder to increase their number of Facebook fans...

Not too long ago, a couple of years perhaps, Facebook was still not part of the marketing mix for each and every club in America....

Sales is a social job, which can be a good thing or a bad thing. We clearly want our sales people to engage with members...

The fall is the gateway to the New Year. It is easy to say that building a strong fourth quarter will lead to a strong...