News

When a new member joins a club he or she agrees to pay a negotiated monthly fee to help to cover overhead costs, employee salaries...

Fitness owners around the world are looking for ways to maximize their profits. Many are taking advantage of their customers' desire to look good and...

When it comes to generating high quality sales leads in the health club business, any industry consultant will still tell you "buddy referrals" are the...

Vibration exercise enhances physical fitness for activities of daily life. The benefits of vibration stimulation open a new frontier of health and fitness, especially for...

Success begins with the desire to be successful and the conviction that you can be successful. Then, and only then, do you make plans to...

Out-of-warranty equipment failures, increases in membership requiring additional workout stations, and advancements in fitness technology occasionally necessitate the need for new equipment. If you rush...

The more things change, the more they stay the same, as the old adage goes. This could not be truer than in a competitive business...

Members who remain longer, members who spend more and new members all enhance a club's financial performance. Recurring Payments (RP) made through payment cards offer...