Vendor Content

Small group training continues to be in high demand as a top trend in the fitness industry. According to Don Weston of Christi’s Fitness, there’s...

Over the last few years, small group training (SGT) has been featured as one of the biggest trends in our industry. According to IHRSA in...

According to a survey conducted by The Harris Poll, 43% of adults have taken photos or videos of themselves while at the gym. Chances are...

If there’s one thing everyone learns from working in nutrition, it’s this: It’s not easy to get people to eat right. Demanding clients lose weight...

The majority of people who join a health club do so to improve their health, through weight loss, improved muscle tone or better cardiovascular/respiratory function....

Fitness professionals are often the first choice when a consumer decides it’s time to improve their health. According to the Council for Responsible Nutrition (CRN),...

Much like other businesses, the fitness industry heavily relies on the volume of leads and prospects to drive sales numbers. What most people believe, however,...

OK, you’re a large club with maybe one to 10 locations. You’ve got it down, including a dazzling front-of-the-house host, gleaming state-of-the-art equipment, strong, experienced...