Ashley Heron, the managing director of Comma,8, shares how member loyalty creates measurable value for your club. In today’s competitive fitness market, gyms and boutique...
Read moreDetailsTim Monacella, a senior marketing consultant dedicated to the fitness industry at UpSwell Marketing, shares how, in a slower economy, gyms that embrace AI-powered marketing...
Read moreDetailsSean Kirby, the vice president of sales at Jonas Fitness, shares tips on how to prep for Click to Cancel. In July 2025, the Federal...
Read moreDetailsRuben Mejia, the EVP for SportsArt Americas, shares how to increase healthy competition at your facility. Health and wellness clubs are continually seeking innovative ways...
Read moreDetailsHow integrating cryotherapy can help gyms and health clubs stay competitive in today’s rapidly evolving fitness landscape. The fitness industry is shifting. Once focused solely...
Read moreDetailsThe next evolution of HIIT is here — and it’s helping clubs attract younger members, maximize space and deliver measurable outcomes. Garry Lewis, the director...
Read moreDetailsDuring uncertain times, doubling down on smart marketing and member experience sets leaders apart. Eric Goodstadt, the CEO of UpSwell Marketing, shares how. From shutdowns...
Read moreDetailsSteve Ayers, the SVP Business Development of ROR, shares how health clubs can leverage technology and personalization to boost member retention, engagement and satisfaction. In...
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