Tag: column

Justin Dominick, the senior director of fitness at the JCC of Greater Baltimore, shares nonprofit perspectives the industry can learn ...

David ‘Patch’ Patchell-Evans, the founder and CEO GoodLife Fitness, reflects on his friendship with industry legend Dr. Mike Chaet. There ...

The term "essential business" has been a hot topic this year. For the last six months the fitness industry has ...

Make yourself a health club prospect. What does joining and starting at a health club look like from their perspective? ...

“I’m not sure what my schedule is. Can I let you know?” “I know what I’m doing.” There will always ...

This has been a hot topic of discussion for many years now. Truth be told, I have taken advantage of ...

Screams from all around. The sun beating down, intensifying the smell of greasy food. Creepy oversized stuffed animals. People hunched ...

If you are a club owner, general manager, sales manager or even head trainer, you might be thinking about how ...