Now more than ever, social media is a huge platform for many trainers in the industry. Building a personal brand to gain more clients has become the norm for really great trainers. This, however, sometimes ...
High member churn is a perennial problem in the fitness industry, but as we all know, COVID-19 has triggered unprecedented mass cancelations. While it can be difficult to see now, canceled members will eventually return ...
This webinar will break down marketing do’s and don’ts during times of uncertainty for your club. We will touch on marketing with a low budget, how to maximize ROI during uncertain times, paid vs. organic ...
On August 12, REX Roundtables and Club Solutions Magazine presented the 19th installment of a weekly virtual roundtable series aimed at helping clubs navigate through the COVID-19 crisis. Panelists included Vicki Brick, the CEO of Brick Bodies Fitness ...
The pandemic has turned the fitness industry upside down. Membership cancellations and account freezes hit record levels, forcing some gyms to close their doors for good. While this is unfortunate, clubs reopening now have an ...
Club management is not easy this summer with some gyms open and facing the challenges of busy, wait listed classes, while others close again and rush to market their on-demand services to at home members. ...
This has been a hot topic of discussion for many years now. Truth be told, I have taken advantage of many free gym trials precisely because they are free. That being said, one size certainly ...
According to 2019 cencus.gov, Piqua, Ohio has a population of 21,332 and a median household income of $43,468. Also according to census.gov, the state of Ohio has a median household income of $54,533. Our facility ...
Health clubs are opening in various stages across the country, and marketers are poised and ready to help club operators deliver the critical “Now open!” message. The challenges are what the message is, how to ...
It’s in times of crisis that leaders show their true colors. Those in the fitness industry have stepped up in light of the coronavirus pandemic, coming together to fight for their employees, members and the ...
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