Marketing with Purpose in a Crowded Industry
Discover how Retro Fitness is marketing with purpose through brand refreshes, digital strategies and community-driven initiatives. When Jason Langford joined ...
Read moreDetails
Tag: marketing
How Your Gym Can Reach Gen Z
Gen Z isn’t just the future — they’re the now. With over $360 billion in spending power and strong values ...
Read moreDetails
6 Actionable Marketing Strategies Gyms Can Use to Promote Mental Health
Discover six effective marketing strategies gyms can use to promote mental health and help build community. Mental health is no ...
Read moreDetails
The Benefits of AI in Health and Fitness Clubs
Explore the top benefits of AI in health and fitness clubs, from automating operations to enhancing personal training and driving ...
Read moreDetails
Why Now is the Time to Market Smarter with AI-Powered Marketing
Tim Monacella, a senior marketing consultant dedicated to the fitness industry at UpSwell Marketing, shares how, in a slower economy, ...
Read moreDetails
ROR Expands with Acquisition of Digital Marketing Agency Incline Marketing
ROR Partners, LLC, a portfolio company of Gemspring Capital and a leading data-driven, AI-powered performance marketing firm, announced the acquisition ...
Read moreDetails
Leading During Uncertain Times
During uncertain times, doubling down on smart marketing and member experience sets leaders apart. Eric Goodstadt, the CEO of UpSwell ...
Read moreDetails
Personalization and its Key Role in Member Experience
Steve Ayers, the SVP Business Development of ROR, shares how health clubs can leverage technology and personalization to boost member ...
Read moreDetails