Tag: marketing

How to optimize Google My Business for your gym to gain visibility and leads. Michelle McCauley, the president of PowerTen ...

Strategies from three industry leaders about creating social media content for your community. As the old saying goes, “The eyes ...

With election season ramping up, how do clubs break through the noise and identify a clear message that aligns with ...

Industry experts discuss the growing interest of digital marketing and how they’re using different technologies to attract new leads. The ...

Donnetta Johnson, a marketing consultant at UpSwell Marketing, shares why direct mail is still a relevant marketing tactic. In an ...

How to utilize AI to improve operations and member experience. As health club members are looking for increasingly personalized workouts ...

According to Campaign Monitor, there are three-times more email accounts than Facebook and X accounts combined. That’s why it’s no ...

People’s reasons for going to the gym are as different as the people themselves. GoodLife Fitness’ new marketing campaign “There’s always ...