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Gold’s Gym Supports American Diabetes Association ‘Alert Day’

Tyler Montgomery by Tyler Montgomery
March 25, 2010
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To continue its ongoing commitment of fighting diabetes with fitness, Gold’s Gym is proudly supporting the American Diabetes Association “Alert Day®.”

The company is offering the public a free “Getting Fit 101” guide on starting an exercise program, which is a key lifestyle activity that can assist in the prevention and management of diabetes. In addition, the company is officially kicking off its preparation and recruitment for the 2010 Tour De Cure®, the American Diabetes Association’s signature cycling event. Since it became a sponsor of the Tour de Cure in 2004, Gold’s Gym has raised more than $2.5 million for diabetes research and prevention.

In the United States alone, diabetes affects a staggering 24 million adults and children, with one in four Americans living with the disease yet unaware they even have it.  Additionally, 57 million Americans are estimated to have pre-diabetes, placing them at increased risk for developing type-2 diabetes. If present trends continue, one-in-three children born today will develop diabetes in their lifetime. Gold’s Gym is encouraging everyone to take a step towards preventing the onset of type 2 diabetes by downloading the free “Getting Fit 101” guide.  In addition to providing consumers with the fundamentals on how to start an exercise program — including setting goals, choosing what to wear, utilizing cardiovascular and strength training techniques and tips on staying motivated — the guide also offers ways to “exercise without exercising.”  The “Getting Fit 101” guide can be downloaded for free at www.goldsgym.com/ada. Visitors to the site will also find ways to join the Gold’s Gym Bike Team and a special discounted Gold’s Gym membership that donates 10 percent of the enrollment fee to the American Diabetes Association.


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