Essential Business: Making a Case for the Fitness Industry
September 23, 2020
The term “essential business” has been a hot topic this year. For the last six months the fitness industry has been decimated by the impact of the coronavirus after being labeled nonessential by government authorities. ...
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Rallying Cry: The Fight for Gyms to be Essential
July 1, 2020
It’s in times of crisis that leaders show their true colors. Those in the fitness industry have stepped up in light of the coronavirus pandemic, coming together to fight for their employees, members and the ...
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How Gym Owners Need to Prioritize Health Over Fitness Post-COVID-19
June 5, 2020
The fitness industry has faced an unprecedented challenge in the midst of the global COVID-19 crisis. Having been forced to adapt and embrace the benefits of digital technology almost overnight in order to reach consumers ...
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