All posts tagged "Health & Fitness"
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Jim Worthington: Change Agent for Newtown Athletic Club
In both business and life, change is inevitable. What’s not inevitable is how businesses and leaders approach change. As Irish playwright George Bernard Shaw once...
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Designing Locker Rooms that ‘Wow’
Regardless of all the great staff members, equipment and classes you put in place to attract members, you could be losing the member experience battle...
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Keep Them Coming
Many health clubs are finding that rewards programs are a great way to build membership count and increase loyalty. While there are different ways you...
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Engaging Members Through Aquatics
Aquatics programming is an important component of health clubs, as it offers members an opportunity to reach their goals through low-impact exercise. And with so...
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The Latest Innovations in Marketing
Marketing is the lifeblood of your club — as the way in which your club communicates its messaging, unique selling proposition and overall branding. As a...
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‘Take Care’ at Stone Creek Club & Spa
“Take care.” For many people, this positive sentiment is often used in passing, when saying goodbye to a close friend, family member or acquaintance. But...
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Navigating Evolutions in Technology Trends
The fitness industry is fluid, with new trends developing every few months across all facets of a health club: equipment, design, programming and beyond. More...
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Fitness Risk Management: Your Safety Shield
Risk management is often associated exclusively with cleanliness and safety precautions, not with fitness programming. However, it’s just as important to a club’s culture and...
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Nutrition Programming: The Missing Link
Exercise is only one part of the health and wellness equation. Countless individuals have sworn off going to the gym when they couldn’t hit their...
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Personal Training Profit Potential
For many health clubs, personal training sales serve as the largest source of non-dues revenue. This includes Wisconsin Athletic Club, which boasts seven locations in...
