Les Mills, the world’s largest provider of group training programs, has announced that it was selected as World Gym International’s “Approved Global Vendor” for group fitness and small team training for all 180 World Gym locations around the globe (except for Canada).
“The World Gym Approved Vendor Program is critical to the success of each franchisee, because it ensures that all World Gym facilities have seamless access to the best resources available from industry leading vendors,” said Bill Windscheif, the operations director for World Gym International. “By selecting Les Mills as our approved vendor for group fitness, our franchisees can now choose from 10 high-quality group fitness and three small team training programs, and can utilize the expertise offered by Les Mills business consultants to offer the group exercise programs that meet their members’ specific needs.”
World Gym and Les Mills are working together to ensure that all World Gym franchisees are educated about the array of services available to them through the partnership with Les Mills, including access to comprehensive instructor recruitment and training strategies, access to leading group fitness management systems and extensive marketing support. Les Mills has become a Gold Level Sponsor of the 2013 World Gym International Convention, which will be held September 29 through October 2, 2013 at the Mirage Resort & Casino in Las Vegas. During the convention, Les Mills will conduct early morning group exercise sessions, host seminars and meet with World Gym franchisees to answer questions about Les Mills programming.
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
