Star Trac Hires New Territory Managers

Star Trac continues to build its strong direct U.S. sales force with the hiring of two new territory managers.

Jason Jones has been hired as the Southeast Territory Manager. In this role, Jones will be responsible for growing the Star Trac presence throughout North Carolina, South Carolina, Virginia and Washington D.C. by providing customized fitness solutions that feature innovative fitness equipment, unique programming, personalized service and creative financing options.

“Star Trac has the most exciting product lines in the industry which I will represent with passion and excitement,” said Jones. “I look forward to the opportunity to build, maintain and strengthen the relationships between Star Trac and our partners while enhancing our visibility throughout the Southeast US.”

In addition, Chuck Lakovitch has been hired as the Territory Manager for Colorado, Idaho, Montana, Utah and Wyoming. Leveraging an innovative and comprehensive product line as well as industry-leading service and programming, Chuck will be responsible for growing the direct commercial business for Star Trac in an expansive geographic territory by providing a consultative approach to fitness solutions in order to cultivate new and existing relationships.

“I have been very impressed with Star Trac — where they are today and where they are headed,” said Lakovitch. “The products and complete portfolio position us to effectively meet and exceed market needs and expectations. I’m a passionate industry professional who has dedicated my career and personal life to the fitness industry, and I’m excited for the opportunity to help introduce fitness solutions to more people as part of the Star Trac team.”

Star Trac’s mission is to provide products, programs and solutions to mold lifelong habits for health and fitness. Its user-focused product innovations are reflected in the complete line of cardiovascular, strength and group exercise products.