Souplesse Cycle opened its innovative and entertaining fitness experience to the Dubai community on March 1, 2015. An official grand opening will kick off April 5, 2015.
Souplesse Cycle is the first in the UAE to offer RealRyder® Indoor Cycling — the first and only indoor bike that moves in multiple planes of motion.
“Indoor cycling has always been a solid cardio workout, but the RealRyder bikes have advanced it into a fun and engaging experience that will change the way you ride indoors forever,” said Ings Frolova, Souplesse Cycle’s founder and CEO. “Our studio is the first-of-its-kind and our vision as a RealRyder Official Training Center is to spread the word of this evolution in indoor cycling.”
Souplesse Cycle will also be RealRyder® International’s UAE Education, Training and Customer Support Center. This facility will serve the Gulf Cooperation Council countries to obtain the education and business support they may need to operate a thriving RealRyder Indoor Cycling business.
“We are so proud to see RealRyder Indoor Cycling establish a presence in an innovation hub like Dubai,” said Colin Irving, Bike Inventor and CEO of RealRyder International, LLC. “Ings shares our mission and values, and has already shown herself to be a remarkably talented and passionate leader and brand ambassador.”
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
