There are thousands of franchises in the U.S. to choose from. And, the decision shouldn’t be made lightly. Choosing a franchise should be looked at like a marriage — you’re choosing a partner, and the relationship should be mutually beneficial.
Here, Chris Cope shares why he chose to partner with the Fitness Evolution franchise as a franchisee.
CS: Why did you want to become a Fitness Evolution franchisee?
CC: I wanted to become a Fitness Evolution franchisee because I have known the corporate owners for many years, had visited several of their locations and loved their model. Corporate has a “cookie cutter” design that results in a double advantage. The first advantage is quantity buying of buildout materials such as our front desk, locker rooms, and even waterfalls, which results in superior cost savings. It also makes the member more comfortable when traveling and using their free Travel Passes, because the interiors are so similar.
CS: What’s the best part of being a Fitness Evolution franchisee?
CC: The best part about being a Fitness Evolution franchisee is that the model appeals to a broad segment of the population. Fitness Evolution offers complete services at a low price, which no other model offers without initiation fees or long-term binding contracts. We average two new memberships a week, which we never experienced in the past.
CS: What type of support does Fitness Evolution corporate provide?
CC: Corporate provides outstanding support throughout the process, including an outstanding website, available discounts on equipment and branding, insurance and unlimited business acumen. The website provided with the franchise is outstanding and easy to navigate.
CS: What should other potential franchisees know about Fitness Evolution?
CC: Anyone interested in becoming a franchisee should take a serious look at Fitness Evolution. I highly recommend the franchise.
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
