The highest order of customer loyalty combines attitudinal loyalty (how I feel about you), practical loyalty (whether I use the product), and whether I am successful in using the product. The data shows HUGE impact for companies that take a strategic approach to member success and have a discipline for managing all three aspects. In this webinar, Blair McHaney of MXM, Medallia’s Partner to the Fitness Industry, will take you through real evidence and some of the most successful tactics for addressing all three.
Brought to you by MXM/Medallia.
