Wow, the start of another year. 2020 is here and with the January rush of new and more engaged members, it is easy to forget about retention the first couple months of the year. However, ...
A whole new year has arrived, and everyone is thinking the same thing: “What can I do this year to make a more significant impact on my community and my company than I did last ...
According to Dr. Paul Bedford, the director of Retention Guru, only 67% of members in the U.S. and Canada retain their memberships for at least 12 months. With a statistic like this, the first 30, 60 ...
In the November issue, I discussed the importance of proper onboarding and training to retaining staff for the long-term. We will now focus on the importance of reinforcing company culture with staff and fostering a ...
Here are three keys to retaining your top talent: Onboarding. It’s important to have a solid onboarding process for new employees — something more than just a packet to follow as the new hire trains ...
I was talking to a friend a few months back during baseball season and something intriguing came up. Baseball players play 162 games a year, and get between 300 and 400 at bats during the ...
According to IHRSA’s 2016 report, “Profiles of Success,” over 18 million members have signed up for small group training (SGT). The reasons people are increasingly attracted to this fitness offering is obvious. Keeping them in ...
It’s common business knowledge that the cost to acquire a customer (CAC) tends to be much higher than keeping the ones you already have. Frequent audits of the lifetime value per client (LVC) should be ...
People walk into their gym each day with a fitness goal in mind, but often with little confidence in achieving it. It is no shock to most that retention within the fitness industry is an ...
In this technology series, we shine a spotlight on how the fitness franchise Workout Anytime is using tech to improve its operations and member experience. Part one focused on Bridge, a cloud-based employee development software. ...
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