Build a Sales Relationship for Retention
June 3, 2022
Christine Schmidt, the director of marketing and community at LoopSpark, shares three ways to build a sales relationship with clients. Building a sales relationship with clients might sound a little “crazy,” and we get it. ...
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Sportified Fitness
May 5, 2022
Jarod Cogswell, the co-creator and senior director of Spartan DEKA, shares the many benefits of offering sportified fitness events at your facility. It was the legendary track and field coach, Bill Bowerman, that said, “If ...
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The Secret Sauce to Member Retention? Persistence!
April 6, 2022
Sean Ironside, the senior director of global marketing and brand for EGYM, shares what operators can do to combat the persistence gap. Every operator is familiar with the acquisition spiral: members join, members churn, repeat. ...
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