TRX®, the global leader in functional training equipment, education and technology, announced John Hutchison has been named its new president, starting July 10. In this role, Hutchison will be tasked with overseeing the development and execution of an aggressive global growth plan for the company. In addition, he will have direct oversight of all revenue channels, marketing, product, training and education.
Hutchison is a seasoned executive with considerable experience developing global brands, including brand strategy and general management roles at Nike and The North Face, where he previously ran the global Run & Train division.
“Bringing on talent like John in key leadership roles is a key tenant of our strategy in building TRX,” said Brent Leffel, a managing partner of Equity38. “John has a strong track record of success in blue chip organizations, and his experience and thought leadership will be invaluable as TRX continues its strong growth trajectory in the health and fitness market.”
Hutchison started his career at General Electric and moved on to a consulting position at The Boston Consulting Group, where he specialized in consumer goods and retail. He earned his MBA from the Stanford Graduate School of Business and has a Bachelor of Science from the University of Oregon.
“We are thrilled to have John join the TRX family as part of the executive leadership team,” said Randy Hetrick, the co-chairman and founder of TRX. “He has a proven track record within the industry, has demonstrated an ability to drive growth and profitability, and comes with a deep knowledge on how to best implement innovative strategic marketing and consumer experiences that will greatly contribute to the success and growth of our business.”
As TRX takes on a bigger role across the fitness industry, the company is expanding to provide the best products and learning platforms for the fitness community. With the addition of Hutchison, TRX is positioned to maintain its hold and growth as the global leader in functional training.
“I am very excited to join the TRX family and look forward to growing this brand that impacts and inspires so many people around the world,” said Hutchison. “TRX is the gold standard in the fitness industry, and we will leverage our leadership position to bring innovative products and services to gyms, trainers and consumers worldwide. I am sincerely grateful and humbled by this chance to contribute to a global leader in the fitness industry.”
For more information on TRX, call 888.878.5348 or email info@trxtraining.com.