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Home The Pulse Supplier News

Myzone Assembles Industry-Leading International Advisory Group 

Myzone by Myzone
January 27, 2025
in Supplier News
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Myzone Assembles Industry-Leading International Advisory Group 
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Jay Worthy, the global CEO at Myzone has established an industry-leading advisory group to provide the business with strategic insights on the trends and behaviors driving the global health and fitness industry and the evolving landscape for wearables. 

The advisory group, consisting of 12 highly-experienced and globally-renowned health and fitness professionals, will act as a think tank, enhancing Myzone’s ability to remain a leader in connecting the world through movement, and driving positive health outcomes. Its members have been selected by the Myzone leadership team to ensure a diversity of expertise and perspectives, extending the company’s knowledge pool, helping to position Myzone for continued growth. 

“I’m incredibly excited to bring these brilliant minds around a table to really understand and capitalize on the latest trends and technologies shaping the future of fitness, health and wellness,” said Worthy. “The collective talent is immense, and I am confident that together we can develop a truly integrated digital ecosystem that drives member loyalty for gym operators and enhances the lives of millions of people around the world.” 

Heading up the advisory group is David Stalker, who has played a pivotal role in Myzone’s success, most recently serving as interim group CEO. Stalker now transitions into the role of chair of the advisory group. 

The advisory group will influence a range of diverse areas including product development opportunities, regulatory responsibilities, evolving consumer behaviors, digital and tech developments and global health trends. 

The full advisory group is as follows: 

  • David Stalker, Chair 
  • Mike Leveque, EVP Acquisitions, The Bay Company 
  • Mike Rucker, CDO, Active Wellness 
  • Josh Rider, President and COO, YouFit Gyms 
  • Gretchen Collins, Director of Fitness, East Bank Club 
  • Adam Zeitsiff, CEO, Dominque Dawes Academy 
  • Luke Andrus CEO, Anytime Fitness Multi-Unit Franchisee 
  • Cat Kom, Founder & CCO Studio Sweat onDemand 
  • Michelle Dand, Head of Fitness Product and Programming, David Lloyd Leisure 
  • John Gamble, Board Advisor, Fitness First Middle East 
  • Hazel Geary, CEO, The Wave, Bristol  
  • Steven Ward, Chief Transformation Officer, GO Fit, Spain 


“As consumer interest in self-managed, data-backed insights for health and wellbeing continues to rise, and as individuals seek connection and community, the potential for wearable technology is only going to grow,” said Stalker. “Myzone is already supporting millions of people globally to stay active through its network of gym partners. However, we recognise there is still huge latent potential that we are keen to explore and bring to life. The advisory group will be instrumental in achieving this and I look forward to working with this incredible group of fellow Myzone Hall of Famers.”

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Myzone

Myzone

Myzone is a unique wearable fitness brand that rewards effort rather than ability, motivating its users to feel good about exercise and work harder. Myzone uses inclusive, game-based mechanics and social elements to build communities together on the Myzone app. Myzone creates personalised zones for each user, based on their maximum heart-rate, which means anyone can compete together on a level playing field.

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