Movati Athletic, known for its affordable luxury, has named Club OS as the exclusive customer relationship management software for its 17 locations. The Canadian-born fitness chain first began using Club OS in 2015 to streamline its sales, communication and marketing efforts.
“Managing the thousands of messages our teams send and receive on a daily basis is not possible without a reliable CRM to both automate and schedule the journey of our members,” said Dave Gibb, the director of sales for Movati Athletic. “Ease of use, a simple yet informative user interface (UI), attention to detail and the rapid response from our account manager were the main reasons we chose Club OS.”
Club OS won the new exclusive contract after Movati’s executive team conducted a comparative evaluation of the CRM market and concluded its software offered a return on investment (ROI) that outpaced its competition. “Club OS has an ROI that is unbeatable,” explained Gibb. “A significant portion of our sales occur within 24 hours of deploying an email marketing campaign through the software. One incremental sale per club, per month is all that’s required to cover the software’s subscription cost. It pays for itself on a monthly basis.”
“We’re incredibly proud to partner with a company like Movati, which brings amazing value to its members by offering so many exceptional services and amenities under one roof,” said Adam Stokar, the president and founder of Club OS. “They work every day to improve the health and happiness of their members’ lives, which aligns perfectly with Club OS’s mission to streamline sales and marketing tasks in order to give fitness professionals more time to focus on members.”
Both Stokar and Gibb anticipate that a closer relationship between Club OS and Movati in the coming year will improve the member experience and the company’s bottom line. “At Movati, being able to connect to our members and potential members is one of our most important initiatives in 2020,” said Gibb. “Club OS is going to assist to bring a heightened experience to our members by delivering personalized content relevant to their interests which the system sorts and organizes for us, seamlessly and easily.”
For more information about how Club OS can grow your fitness business, visit club-os.com.
