In partnership with REX Roundtables and Club Solutions Magazine, we bring to you a weekly virtual roundtable series aimed at helping you navigate through the COVID-19 crisis.
This week’s topic is “Overcoming Negative Media Misconceptions”
- PR and communication strategies as an industry
- What the media gets wrong about the fitness industry
- Tips for overcoming negative media misconceptions
- Rebuttals to the recent TIME article painting clubs in a negative light
- How to build good relationships with the press
This week’s panelists:
- Moderator: Brent Darden, the founder of Brent Darden Consulting and chair of REX Roundtables
- Vicki Brick, the CEO of Brick Bodies Fitness Services, Inc.
- Scott Gillespie, the president of Saco Sport & Fitness
- Aaron Moore, the director of operations at VIDA Fitness
- Bill McBride, the co-founder, president and CEO of Active Wellness
- Blair McHaney, the CEO of MXM and owner of WORX health clubs
Stay ahead in the fitness industry with exclusive updates!
Brittany is an editor at Peake Media. Reach her at brittany@peakemedia.com
