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Home Thought Leaders

Thought Leaders Series: The Latest Marketing & Sales Trends

Rachel Zabonick-Chonko by Rachel Zabonick-Chonko
June 7, 2022
in Thought Leaders
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Thought leaders from a cross-section of the industry share their thoughts on marketing and sales trends.

Included in this topic, sponsored by ASF + Club OS.

  • What marketing messages are proving effective for clubs
  • The shift from fitness messaging to mental health and wellness
  • Sales tactics that actually work
  • Useful marketing and sales technologies

Panelists include:

  • Hiba Abduljawad, the Chief Marketing Officer at Fitness Ventures LLC
  • Donyel Cerceo, the Marketing Director at Merritt Clubs
  • Kory Angelin, the Chief Operating Officer at Volofit
  • Jake McCabe, the Vice President of Marketing at Genesis
  • Allison Rand, the Vice President of Marketing at YouFit

This session is sponsored by ASF + Club OS:

Stay ahead in the fitness industry with exclusive updates!

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Rachel Zabonick-Chonko

Rachel Zabonick-Chonko

Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.

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  • Topics
    • Leadership
    • Marketing & Sales
    • News
    • Operations
    • Programming
  • Our Brand
    • Current Issue
    • Past Issues
    • Newsletter
    • Media Kit
    • Contact Us
  • On-Demand
    • Exclusive Interviews
    • Podcasts
    • Webinars
    • Thought Leaders: A Virtual Roundtable Series
  • Education
    • Club Solutions Leadership Summit
    • Club Solutions Leadership Retreat
    • Club Solutions Institute
    • Pickleball Innovators
  • Supplier Insights
    • Brand Voice
    • Supplier Voice
    • Supplier News
  • Buyer’s Guide

© 2026 Club Solutions Magazine. Published by Peake Media.