Fitness Ventures, one of the fastest growing Crunch Fitness franchisees, is gearing up to pay tribute to the heroic first responders who selflessly served on September 11, 2001. The franchisee will be hosting its annual 9/11 Remembrance Stair Climb Challenge at all of its facilities nationwide in 25 states on Wednesday, September 11.
During the 9/11 Remembrance Stair Climb Challenge, members, non-members, employees, first responders and the local community are invited to climb 110 flights of stairs or 2,071 steps, representing the 110 floors of the World Trade Center.
Every year on the 9/11 anniversary, local firefighters — dressed in full gear — utilize the Stairmasters at Crunch to honor the first responders who lost their lives on September 11th. This event aims to bring the communities together on a day dedicated to honor and remembrance. This tribute not only remembers the sacrifice of the FDNY, but also recognizes the efforts local fire departments make daily.
“We believe it’s essential to remember and pay tribute to the heroes who responded on September 11, 2001,” said Brian Hibbard, the CEO of Fitness Ventures. “By organizing the 9/11 Remembrance Stair Climb Challenge at all of our clubs, we want to provide an opportunity for our members and communities to come together in unity and show our gratitude to these courageous individuals.”
The event will be open to all fitness levels, and participants can choose their level of involvement, whether they climb a single flight of stairs or complete the full 110-story challenge. Fitness Ventures encourages all participants to share their experiences on social media using the hashtag #CrunchStairChallenge to foster a sense of unity and remembrance across the nation.