Excuse Me!
Have you ever felt like you’re an interruption when calling on a prospect? Well, here’s a news flash for you. It is because you are. Just like you, everyone is engaged in their own to-do list and not expecting you to interject your agenda into their already busy life. However, they are also interested in achieving what is most important for them in their lives. So, if your offer truly can make their dreams come true, it is simply a matter of effectively communicating that. This is where unleashing your powerful influence skills comes in handy. It’s time to grab some attention.
Get Attention with Style and Finesse
Be PEACEFUL, knowing that peace is the energy level that is committed to WIN/WIN.
1. Be PRESENT!:
Give the gift of your attention if you wish to gain theirs. In our society, people are so harried chasing rabbits, they often fail to connect with one another, believing that efficiency is a good substitute for effectiveness. Model your presence for your prospect and they will respond.
2. EXHIBIT Your Offering:
If it is possible to exhibit the benefits of your offering, do so. If a picture is worth a thousand words, an exhibition is worth a thousand pictures.
3. ASK Without Attachment:
Every offering is perfectly suited for a subset of the marketplace. Use questions to respectfully discover whether your product/service is a huge benefit to the prospect and if not, move on without regret. It is about discovering the fit.
4. COMPLIMENT Authentically:
Through your curiosity, discover something unique or inspiring about the prospect and let them know about your appreciation for them. When we compliment specifically and authentically, we value our prospects who in turn reciprocate by valuing us.
5. Give EXAMPLES:
Provide examples of how others, with seemingly similar situations, have used and benefitted from your product/service.
6. Provide a FREE Trial:
Be creative and discover a way to allow you prospects to experience your offering for free.
7. Be UNIQUE:
Prospects are often unconscious and have been approached by others in our fields over and over and over and over and over. How are you and your message going to stand apart from the rest? Access your creativity, commit to having fun and act boldly!
8. Be LOVING:
Bring your high level of energy to the engagement. Their energy level will entrain to meet yours. The relationship will prosper when nurtured in this level of consciousness.
Shawn Stewart is the Operations Manager at Gainesville Health and Fitness Center. Contact him at shawns@ghfc.com
