Flip through the digital issue:
Use the left and right arrow to navigate through the pages, or click the full-screen mode icon at the bottom.Inside: The October 2018 Issue
In Sync with Francesca Schuler
To be a successful rower — or “crew” member — there are a variety of qualities an athlete must possess:...
Read moreA New Dimension of Fitness Assessments
There are many dimensions to wellness, but technology is the one evolving at the steadiest pace. And one technology that’s...
Read moreOperating Virtual Fitness
Virtual fitness is a rapidly growing trend as technology becomes a bigger part of the fitness industry. Consumers crave the...
Read moreHere to Serve
At Gainesville Health and Fitness (GHF) in Gainesville, Florida, customer service is in the company’s DNA. From the get-go, founder...
Read moreNew Year Marketing Starts with Year-Round Marketing
“If you’re waiting until January to start your marketing, you’re probably too late.” New Year marketing campaigns seem to focus...
Read moreAsk an Expert: Tom Wingert on New Year Marketing
You have questions, we have answers. This month we spoke with Tom Wingert, vice president of marketing at City Fitness,...
Read moreAntennas Up and Head on a Swivel
In a town of just over 7,000 people, a health club might not seem like a high priority. However, in...
Read moreYou Can’t Do Everything
American businesswoman Jessica Jackley is quoted as saying, “As all entrepreneurs know, you live and die by your ability to...
Read more6 Reasons to Recognize a Humble Employee
Recently, my friend and Wisconsin Athletic Club colleague, Mark Baumhardt, turned 40. To celebrate, we enjoyed a delicious lunch, and...
Read moreBringing the Boutique Experience Mainstream
While boutique fitness may have dominated the group fitness scene lately, big-box clubs and fitness chains are figuring out ways...
Read moreMember Retention is Your Club’s Air Tank
I recently had the opportunity to scuba dive in the Great Barrier Reef in Australia. It was a pretty amazing...
Read moreListen to Your Employees and Empower Your Business
You hire great people to take care of your customers. Chances are you spent a ton of time making sure...
Read moreMedical Fitness Centers: Where Exercise is Medicine
In 2007, the American College of Sports Medicine (ACSM) and the American Medical Association (AMA) launched Exercise is Medicine (EIM),...
Read moreKeeping Exercisers Engaged with Novelty
With exercisers juggling more demands than ever in today’s fast-paced lifestyles, it’s no surprise it seems harder to fit in...
Read more5 Tips to Make Your Gym Profitable
It’s no surprise the health and fitness industry is one of the most profitable in the world — valued at...
Read moreThe Bottom Line: 10 Questions with Scott Draper
Every month, Club Solutions sits down with an industry expert to share in their wealth of knowledge. In the October issue, the...
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