If there is one section of your club that is guaranteed member usage, it is the locker room. With members flowing in and out of them all day long, it is essential to ensure they ...
Pools make a big splash at health clubs, but how do you as a club owner ensure you are getting the most usage out of the pool? According to Jessica Heller, the aquatics director for ...
Cristin Smith, the CEO and founder of Saffron & Sage in San Diego, California, had a major health crisis at the peak of her career, which led to a very costly and confusing journey. From ...
GoodLife Fitness, based in Canada, started 2020 off with a new brand campaign. The campaign “Canadian Strong” seeks to break down the common barrier of intimidation at the gym by focusing on being an inclusive and ...
Club management software (CMS) is a vital tool is today’s digital landscape. This tool allows your club to manage your business and boost customer engagement. Regardless of what software system your club chooses to go ...
The onboarding process is key to get new personal trainers accustomed to the club’s culture, ensure they’re prepared to be on their own and help them stand out from competition. Ethan Smoorenburg, the regional director ...
One thing that can help your members see better results and set your club apart is a successful nutrition program. While these programs can be challenging to get off the ground, it’s not an impossible ...
When Bruce Thompson opened Prairie Athletic Club in 1976, he only had one goal in mind: bringing the game of racquetball, a game he was very passionate about, to his hometown of Sun Prairie, Wisconsin. ...
Each New Year is a chance to reflect on the highs and lows of the past year. Many people use this time to set goals and resolutions for the next 365 days. Below, industry leaders ...
For the past 14 years, the American College of Sports Medicine (ACSM) has released the results of its survey predicting the top worldwide fitness trends. New to this year’s survey was the inclusion of mind-body ...
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