Marketing & Sales

For a lot of members, the idea of talking to a personal trainer (or anyone in the gym) is intimidating. Whether it’s a fear of...

“Glengarry Glen Ross” was a great film back in 1992, and the same questions asked in the film are still asked today. What leads are...

The last article within this series discussing the sales process talked about the “question and answer” session. If you have not read the previous articles,...

Jack Welch, the former CEO for General Electric who has written several books, mentioned that a huge amount of his success came from his vitality...

There are no two words in the English language that are more polarizing to marketing folks than “viral videos.” Over the past several years, companies...

We know that marketing is always on the top of your mind. Here are A-list tips for your marketing department..(click above to view article)

Consistency Equals Trust As stated in my previous blog Consistency Equals Trust, “when messages are consistent and clear, your team doesn’t hesitate. This leads to...

In my last blog, I wrote about the transition process, or the process from the handshake to the question and answer session in a smooth...