Operations

Fitness facility design has shifted in recent years, moving away from crowded, equipment-heavy floors toward more intentional, experience-driven spaces. Insights from leaders at VASA Fitness...

In an industry driven by attrition rates and length of stay, a shift is underway. Club operators are realizing that retention is not the strategy....

At a time when consolidation, private equity and shifting member expectations are reshaping the health club industry, Physiq Fitness is pursuing growth with a notably...

Recent insights from KSL Capital Partners reveal that fitness has become one of the few categories consumers continue to spend on — even during times...

From free weights to smart strength, club leaders share what’s trending on the fitness floor and how data is shaping smarter equipment investments. As 2025...

Running a fitness club safely is a constant, often invisible balancing act. From equipment maintenance to staff training to emergency preparedness, operators juggle countless details...

Discover strategies from Chuze Fitness and Wisconsin Athletic Club for choosing, onboarding, and optimizing a CMS to enhance member experiences and drive growth. For today’s...

Learn how AI is transforming health and fitness businesses — personalize member experiences, define your voice and future-proof your gym. The INBOUND 2025 conference painted...