Retention is arguably the most important factor to long term success in your health club. However, before we can discuss how to improve it we...
Read moreDetailsDo members renew if needs are being met? You bet! The only way to meet needs is to first know what they want. You should...
Read moreDetailsExcellent training is the first key to retaining club members. During cover story interviews over the last several months, major players in the industry have...
Read moreDetailsNew Year – New You! That’s the mantra that typically drives new members to your club each year. They want change – they want to...
Read moreDetailsIt's safe to say that the majority of your members love where they live. This means, they probably love the community and the small entities that...
Read moreDetailsNothing contributes more to your club’s profits or losses than your employees. Having the right employee in the right position at the right time executing...
Read moreDetailsToday, many people don’t join fitness clubs strictly to have a place to get in shape or lose weight. Instead, many members are looking for...
Read moreDetailsRegardless of your club’s demographic, almost all members are happy to receive freebies. Every successful club has certain members who show up every day, and...
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