Personal Training

Coming to a year’s end is a good time to begin motivating clients, who either had short-term or long-term goals they were working towards all...

Personal training used to be about the connection of a trainer to a singular client. As with many things, changes have forced people to stop...

Photo courtesy of Sports Club/LA. What exactly is “functional training?” If you perform a web search on the term, a plethora of definitions will show...

If ever there was a magic bullet for lead generation that I’ve found in my six years of owning personal training studios, it’s a tool...

Education is the key to keeping trainers motivated. Education that you provide as a fitness manager, or that which you bring in from an outside...

Have you ever just listened to your trainers as they perform their daily tasks? I am referring to the times they are training their clients,...

We spoke with Vic Spatola, the director of personal training at Greenwood Athletic & Tennis Club, about the implications of functional training, and how it...

How involved are your trainers in your buying? What I’ve heard from major club owners with successful personal training departments has been them leaning on...