Leveraging Social Media to Elevate Fitness Brands
Praveen Ramarao shares tips for leveraging social media to elevate your fitness facility in 2025 and beyond. Social media is ...
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Diet and Exercise: The A Team
There are numerous proven benefits from engaging in regular exercise. For example, exercise has been shown to reduce the risk ...
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Selling Full-Price Programs During Slow Times
Ben Ludwig, the COO of Traction Group LLC, an F45 Training company, shares four ways to sell full-price programs when ...
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What the For-Profit Fitness Industry Can Learn from the Nonprofit Fitness Industry
Justin Dominick, the senior director of fitness at the JCC of Greater Baltimore, shares nonprofit perspectives the industry can learn ...
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Memorial for Dr. Mike Chaet
David ‘Patch’ Patchell-Evans, the founder and CEO GoodLife Fitness, reflects on his friendship with industry legend Dr. Mike Chaet. There ...
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Essential Business: Making a Case for the Fitness Industry
The term "essential business" has been a hot topic this year. For the last six months the fitness industry has ...
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Make Yourself a Health Club Prospect to Gain Real Perspective
Make yourself a health club prospect. What does joining and starting at a health club look like from their perspective? ...
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An Unconventional Path to Hard to Reach Personal Training Leads
“I’m not sure what my schedule is. Can I let you know?” “I know what I’m doing.” There will always ...
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