Members of California’s fitness industry have joined together to form the California Fitness Alliance (CFA) with the goal of safely and responsibly initiating the reopening of clubs and fitness facilities throughout the state. “We realized ...
In-Shape Health Clubs has brought on Bruce Edwards, the former chief operating officer at CrossFit, to serve as its chief growth officer. In this role, Edwards will lead the development and implementation of strategic growth ...
For this customer spotlight, we spoke with Andrea Franco, the product manager of group training at In-Shape, to share her experience working with TRX: What products of TRX do your clubs offer? AF: We use ...
Leading ladies in fitness share their thoughts on the biggest challenges facing leaders today and where the industry is headed. Francesca Schuler, the CEO of In-Shape Health Clubs What do you love most about your ...
Putting together a monthly magazine involves a lot of moving parts — one of which is coordinating the photo shoot between the photographer and cover subject. And I’ll admit, one of my favorite parts of ...
Relaxation and recovery are trending in the industry, making post-workout offerings critical for the member experience. If you’re looking for a way to enhance your recovery offerings, it’s worth taking a look at water massage ...
Ralph Rajs has joined the team at In-Shape Health Clubs. The fitness industry veteran will serve as vice president of fitness innovation and programming for the 65-location brand, drawing on his 20 years of experience ...
Many health clubs are finding that rewards programs are a great way to build membership count and increase loyalty. While there are different ways you can model your rewards program, it’s important to not over-complicate ...
To be a successful rower — or “crew” member — there are a variety of qualities an athlete must possess: strength, stamina and a competitive streak, to name a few. Most importantly, they must be ...
In-Shape announced a three-day grand opening celebration for its new club in Napa, California. “In-Shape Napa is a state-of-the-art, 37,000-square-foot facility that features the best of what you’ve come to expect from our clubs: five-star ...
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