Tag: marketing

We all know how über-competitive the fitness industry is. There are so many different concepts: 24/7 gyms, big-box centers, yoga ...

Sometimes, grabbing the attention of a prospect involves thinking outside the box. Anytime Fitness in Upper Lafayette, Louisiana, has accepted ...

Micah Paldino, the CEO of PB&J, a marketing, design and PR studio, answers your latest questions on marketing.  1. If ...

The New Year is here, but is your club ready? Will you do the same old marketing and get the ...

This month, we spoke with Jeff Campbell, the president of UFC FIT, to answer questions you had on marketing...(click above ...

Many of your personal trainers may feel like guests at your facility, versus residents. After all, if they enter your ...

With the holidays fast approaching, here are a few things your club can do to make the most of the ...

There are two types of businesses when it comes to marketing and advertising — proactive marketers and reactive marketers. The ...