Motivation Over Metrics: Jay Worthy of Myzone on the Future of Member Engagement
What if the fitness industry has been trying to solve the wrong problem? The industry has spent decades obsessed with ...
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Tag: technology
Workout Anytime Leverages seca to Elevate its Premium Offerings
How Workout Anytime is using seca's integrated body composition technology to drive premium growth and measurable member results. As health ...
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Wearable Technology Is the No. 1 Fitness Trend for 2026 — Here’s How Orangetheory Is Capitalizing
With the launch of its OTconnect Beat wearable, Orangetheory is turning heart rate data into a retention and engagement engine. ...
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Fitness Tech Giants Playlist and EGYM Announce $7.5 Billion Merger Backed by $785 Million in New Funding
In a move set to reshape the fitness and wellness landscape, global wellness technology powerhouses Playlist and EGYM have agreed ...
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Future-Proofing Fitness: How Data and Technology Are Enhancing the Member Experience
The future of the fitness industry is constantly evolving as technology advances. The ability to adapt to these changes is ...
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Master Speed to Lead and Conversion
Devin Meister, Content Marketing Manager at ClubReady and Clubessential Holdings, shares insights on why speed to lead matters and smart ...
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EoS Fitness Becomes First Large Gym Operator in the U.S. to Launch EGYM Genius AI
EoS Fitness is continuing to trailblaze within the fitness industry with the launch of EGYM Genius. EoS is the first gym chain ...
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How AI Will Transform Health and Fitness Businesses in the Next 18 Months
Learn how AI is transforming health and fitness businesses — personalize member experiences, define your voice and future-proof your gym. ...
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