Tag: The Essentials

Too often the on-boarding process in health clubs does not expose members to personal training, and when it does, the ...

Increasing the lifespan of your membership base is a key KPI in most retention strategies.  Cancellations are not a matter ...

As a fitness business, you must have a Facebook page. More importantly, you must update it regularly.  But what do you ...

It happens to the best of us. Despite the best-laid plans, an event flops. No one comes, or next to no ...

In this era of  “small specialty studios,” Pura Vida remains the hottest club in Denver by staying on top of emerging trends ...

With the advent of new models and boutique studios, there is hyper competition more so today than ever before. As ...

It is a new year and your gym is full of people with resolutions. In order for these people to ...