Serving the Deconditioned Market
January 3, 2022
Here are some demographics to target in order to tap into the deconditioned market. 80% of the population is not a member of a gym or health club. After the challenges brought on by the ...
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The Women Who Inspire
September 2, 2021
Women leaders in the industry share leadership advice, how they overcame their biggest challenges and more. Mindi Bridges, the chief brand and marketing officer for VASA Fitness What is one characteristic you believe every leader ...
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The Leading Ladies
September 1, 2020
Women leaders share a glimpse of what it’s like to be a mover and shaker in the industry. Michele Wong, the COO of Active Wellness What is the biggest challenge facing leaders today? MW: In ...
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