Is your staff asking every guest for the their first name or are they just reading it off a card or guest log? Asking a guest for their first name can be the first step to closing that sale. Do you like it when someone acknowledges you by first name? Just one simple step at introduction can increase your sales! Asking your guest for their name and approaching them properly will increase your sales starting tomorrow. National statistics show that only 23 percent of sales people approach their prospect promptly, 5 percent of them approach properly, 31 percent give their names (wear name tag), 17 percent ask for the prospects name, and even more surprisingly only 11 percent will get the prospect’s phone number and address. If you do the above correctly 100 percent of the time, your sales will automatically increase because your prospect will feel that you have a genuine interest in them.
Eric Vyborny
Fitness Marketing Contributor
