All posts tagged "Sales Blog"
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Stop Focusing on Closing Sales
If there is one major difference between weak sales staff and high performers, it is how they approach “closing the sale.” Many times, the inexperienced...
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Persuasion Versus Manipulation: Tactics to Utilize and Avoid
“Advertising is fundamentally persuasion, and persuasion happens to not be a science, but an art.” – William Bernbach In pop culture, the salesman is usually...
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Specific, Methodical and Consistent
In his book, “Great By Choice,” Jim Collins tells a story about Ronald Amundsen and Robert Scott, two explorers who set out on a race...
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The Bottom Line: Linda Mitchell
Every month, Club Solutions sits down with an industry expert to share in their wealth of knowledge. In the September issue, the conversation features Linda Mitchell, the...
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The Top 5 Most Important KPIs for Your Fitness Business
You have probably heard the saying in business, “You need to know your numbers.” No matter how much you say it, a lot of business...
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The True Cost of Your Club
What is the cost of joining your club? Is it $10, $25, $70, $125 — or is it $200 a month? And if you charge...
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Retention: The Consequence of Usage and Intentional Design
“Repeat business or behavior can be bribed. Loyalty has to be earned.” – Janet Robinson Let’s start with how I will end this blog: retention...
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Sales: Why You Should Lead with Your Highest Valued Membership Option
Very few people enjoy being in any type of sales role. That’s because it has been hard-wired into our brains to fear rejection. A bazillion...
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Forward Thinking in Sales and Marketing
Your phone just rang, and you see the voicemail message pop-up on your home screen. It was an unrecognized number and based on past experiences,...
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5 Tips for the Already Successful Personal Trainer
“Investing in yourself is the best investment you will ever make. It will not only improve your life, it will improve the lives of all...
