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industry trends
Current Issue, In Print, Operations, The Essentials
Top Three Industry Trends
Alan Leach June 3, 2022

Alan Leach, the CEO of West Wood Clubs in Ireland, shares three industry trends he is seeing.   I see three big trends in health clubs that are impossible to ignore: 1. The educated fitness ...

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six tips
Featured, Leadership
6 Tips for Leading Through a Crisis
Alan Leach September 30, 2021

Alan Leach, the CEO and director of sales and marketing at West Wood Club, shares six tips for leading through a crisis. Since March 2020, the industry has faced a whirlwind of issues. From shutdowns, ...

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Marketing History
Current Issue, In Print, Marketing & Sales, The Essentials
Possibly The Greatest Quote in Marketing History
Alan Leach September 1, 2021

Alan Leach, the CEO and director of sales and marketing at West Wood Club, shares his favorite quote in marketing history. Sales and marketing. What works for your fitness business? What doesn’t?  We constantly hear ...

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