KUBEX Fitness, with three locations in Utah, is all about results. The high-tech facility boasts 29 one-minute workout stations, called a workout KUBE, each of which contain a different piece of today’s most advanced fitness equipment. Members simply set the displayed weight on the machine, look at the flat screen monitor and follow the animation. Watching the TV monitor prompts, members progress through 29 private, one-minute KUBES.
To show members that these methods truly work, KUBEX Fitness partnered with Styku, a revolutionary 3D body scanner for capturing the true shape of a person, including body composition and measurements. Here, Jordan Connor, the co-founder of KUBEX Fitness, explains how this partnership has benefited the high-tech, results-oriented facility.
CS: How were you introduced to Styku, and why did you decide to partner with them?
JC: One of the sports physiologists that we contract saw it at a trade show and told us that we should check it out. At KUBEX we pride ourselves on the revolutionary technology that we continually offer to our clients. We knew that Styku would complement our innovative system as we get ready to franchise our business.
CS: What are the benefits to your business as a result of this partnership?
JC: Our members are willing to pay a higher monthly membership fee when we include a monthly Styku body scan as part of their membership. We have also noticed that several people who aren’t even members at our gym are willing to pay us to come in for a one-time scan.
CS: What are the benefits to your members as a result of this partnership?
JC: Styku gives our clients tangible benchmarks and vital health and fitness data that can be valuable indicators to their overall health and fitness levels. It also helps them realize some of the important areas where they have made progress that aren’t shown by simply stepping on a scale, i.e. losing inches off of their waist, dropping fat mass, gaining muscle, etc.
CS: Have you been pleasantly surprised by working with Styku in any way?
JC: Working with the Styku team has been a pleasure. They have been very helpful from day one of training and set up. We have received multiple calls from their support team letting us know that our scans have been performed properly, and that they’re always here to help with any needs we might have.
CS: What else can you tell other club owners about the benefits of working with Styku?
JC: The Styku has a certain “wow” factor about it that can easily add revenue to any type of gym, or health clinic. It has a tremendous amount of perceived value that will help any consumer justify paying even $50 for a one-time scan. It truly is one of the most high-tech body scan devices that I’ve ever seen or worked with. The possibilities are endless when it comes to incorporating the Styku.
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
