World Gym International recently celebrated 40 years in business at the 2016 World Gym International Convention, which took place at the Mirage Hotel & Casino in Las Vegas.
“Every year, we think it is important to bring our franchisees, corporate team, vendors and partners together to find new ways to make our businesses stronger,” said Guy Cammilleri, the managing director of World Gym. “As a company, World Gym has 40 years of experience leading the fitness industry. When the entire World Gym family comes together, we have hundreds of years of collective experience to share. The World Gym Convention feels like family gathering where we all support each other and help our franchisees achieve success.”
More than 225 attendees from 13 countries came together to celebrate all things World Gym, including the 21 new gyms opened this year. World Gym expanded from 210 to 223 total gyms in 19 counties and territories.
During the event, a number of franchisees were recognized for excellence in a variety of areas, including social media marketing, charitable initiatives and more. Accolades given out included World Gym Taiwan, which won “Best Social Media Marketing,” World Gym Australia, which won “Best Overall Marketing,” and World Gym Westchester, Ohio, which won the “Longevity Award.”
At the awards banquet World Gym also unveiled its 2016-17 Brand Ambassadors: Joshua Petrecky from World Gym Fayetteville in North Carolina, and Geneviève Dubé Carpenter from World Gym Hamilton in Ontario, Canada. As the new ambassadors, Petrecky and Carpenter will star in a series of videos for World Gym. Videos from last year’s ambassadors are available on World Gym’s Facebook and YouTube channels.
World Gym will gather again September 6 – 9 next year for the 2017 convention.
