Ashley Podoll Named Intelivideo’s Chief Marketing Officer
Intelivideo, a video on demand (VOD) and digital technology platform for gyms and health clubs, recently promoted Ashley Podoll to chief marketing officer. In this role, Podoll will work closely with new CEO Adam Zeitsiff and the rest of Intelivideo’s expanding team to advance the organization’s continued growth and evolution.
“At a time when gyms of all sizes are tailoring their services to sustain, enhance and grow their businesses in response to consumers’ evolving fitness habits, Intelivideo continues to emerge as a leading partner for accomplishing those goals,” said Podoll. “Across VOD platforms deployed for Intelivideo clients, active subscribers are up 322%, with some individual clients seeing more than 500% subscriber base growth. The impact we’ve made to move the fitness industry forward is exciting, and we will continue doing so as this digital transformation progresses beyond the pandemic.”
Podoll has been with Intelivideo since September 2015 when she joined the company as a marketing manager. Since then, she has played critical roles in driving Intelivideo’s inbound interest, achieving triple-digit revenue growth YoY and establishing client marketing services. A few of these services include a systematized onboarding process, automated customer journeys and go-to-market strategies.
Podoll’s promotion fuels Intelivideo’s vision for accelerated growth and development heading into 2021, a year in which the fitness industry will rely on digital transformation more than ever.
“In the eight years since Intelivideo’s inception, this team has made major progress to stand out as a leading partner for global fitness businesses,” said Adam Zeitsiff, the CEO of Intelivideo. “The last year just proved how much more potential there is for Video On Demand and virtual fitness services, and with people like Ashley Podoll leading the way, Intelivideo’s possibilities are endless.”
Intelivideo will end this year with its highest sales to-date, positioning the company as an industry leader expected to surpass aggressive goals set for 2021. Among developments to expect from Intelivideo in the coming year are numerous new industry and client partnerships, new product launches, significant feature/functionality updates and additional hiring to support the company’s rapid growth.
For more information about Intelivideo’s VOD and digital technology services for gyms and health clubs, visit intelivideo.com.