Zero-gravity seating is endorsed as the healthiest way to sit as it helps increase blood circulation and relieves pressure.
Fitness routines, paired with proper and enjoyable recovery routines, have proven to be highly integral parts of successful wellness programs. Whether a member is an advanced athlete, a weekend warrior or just someone looking to improve their life, recovery methods can help enhance their experience.
Sitting in a zero-gravity position is one of the simplest ways to help your customers recover efficiently. Zero-gravity seating is endorsed as the healthiest way to sit as it puts the body in a zero stress zone by relieving the pressure from its own weight and helping increase the blood circulation. This angled position puts the spine in a neutral position and decompresses the vertebrae by reducing as much tension as possible. So not only are customers feeling better but now they are effectively recovering in zero-gravity.
As blood flows through the body it helps transport oxygen and nutrients needed to recover after a workout. When sitting in zero-gravity the pressure on the diaphragm is reduced making it easier to breathe deeply and take in more oxygen. Once the oxygen enters the bloodstream, zero-gravity will help circulate blood efficiently throughout the body. This angled position will also help customers reduce cramps, swelling and back pain. Zero-gravity positioning can help improve circulation, prevent injury, reduce muscle soreness, increase flexibility, and most importantly, allow the member to work out the next day.
More clubs are finding that there are plenty of ways to incorporate alternative recovery modalities that pair well with zero-gravity seating. Compression boots are a popular example, just strap on a pair of boots and go into zero-gravity to feel the blood pumping from your foot and calves all the way up to your heart. Some clubs have offered IV drip therapy accompanied with zero-gravity seating to provide a multifaceted recovery experience.
Offering a dedicated recovery area at your health club will encourage members to focus on overall well-being. As the importance of recovery is becoming more of a lifestyle than a trend, health clubs with the opportunity to include a recovery area are easily able to offer higher tiered memberships for as low as $10 per month per member. This additional option could increase monthly membership dues by $10,000 per month per location. More importantly, members will feel the difference in their workouts and everyday lives. Having this modality on-site will increase a member’s experience and will be shared and noticed by others — which only improves a health club’s brand reputation.
In all, wellness takes a balance of fitness and recovery. If members have a recovery option in a health club, they will feel better, maintain their membership longer and be far more prepared for their next visit.
