All posts tagged "supplier voice"
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Why Lifestyle and Habit Coaching Might Be the Next Great Revenue Stream for Your Club
The signs (and science) are pointing to the fact that health and wellness are multifaceted and interconnected concepts that require more than just exercise and...
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Are Financial Metrics the Only Metrics That Matter for Health Club Owners?
All too frequently, gym owners, operators and managers focus solely on the financial data membership management systems provide. One could argue there is plenty of...
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Six Fundamentals of Smart Rigging for Today’s Training Environment
Rig, functional frame, jungle gym — call it what you will. If you operate a commercial health club and are looking to better facilitate functional training,...
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Why Solid Group Programs Can Make All the Difference
Have you invested in bringing group fitness and/or group training into your facility? If not, you should seriously consider it. According to industry trends, group...
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4 Ways Clubs Can Leverage Virtual Members to Create Their Online Fitness Empire
For most clubs, the definition of a member is simple: an individual who visits your facilities on a (hopefully) regular basis to use your equipment...
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5 Fitness Marketing Ideas for Summer
Creating interest in gyms and fitness studios isn’t as easy in summer as it is right after the New Year. But you can still succeed...
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Leased Space: Know the Rules to Protect Your Business
For many business owners, trying out a location before committing is critical. This certainly holds true for gym owners. For this reason, many gym and...
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Member Segmentation: Using Personas to Catapult Your Sales
Data can help you know more about your customers. However, what you do with data is equally important. It’s not enough to acquire general member...
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5 Ways to Fill Group Classes
Summer is almost here. That means pool days, cookouts, nature hikes and a hundred other reasons for your members to skip their next workout. Fight...
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3 Mistakes You’re Making with Marketing, According to Real Data
Between running new member specials to hiring trainers to fixing broken equipment, health club professionals have more than enough to do without adding marketing to...
