Genesis Health Clubs has purchased Midtown Athletic Club in Overland Park, Kansas.
“The whole club will undergo a major remodel as drawings are progressing now,” said Rodney Steven II, the president and owner of Genesis Health Clubs, in a statement. “The remodel will include an expanded entrance, new locker rooms, updated pool area, expanded fitness area and also upgrades to the tennis viewing area.”
Genesis owns and operates clubs in Kansas and Missouri. The company has grown from 13 locations to 21 in just under a year. Every city in the state of Kansas with a population of over 30,000 now houses a Genesis Health Club.
“We have had a year of tremendous growth in our company this year,” Steven continued. “Several of these markets we have wanted to move into for years, and acquisition opportunities all just fell into place over these last 12 months. I’ve always wanted to have presence in the Kansas City area and the Midtown club is the perfect fit for us. The facility houses nine tennis courts, an indoor lap pool, a beautiful fitness floor and two group fitness studios.”
The deal with Midtown Athletic Club in Overland Park marks not only the final large Kansas region to house a Genesis, but also the venture into a much larger market for the company.
“With the amount of growth that we have done this past year, I don’t foresee any more new clubs in 2015,” added Steven. “But if the opportunity presents itself, I definitely think that we are capable of even more growth. I have a great team right now and I’d love to grow Genesis into some new markets outside of Kansas. Now that we are in every major city in the state and 21 clubs strong … We have new goals to set as a company and the sky’s the limit.”
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Rachel Zabonick-Chonko is the editor-in-chief of Club Solutions Magazine. She can be reached at rachel@peakemedia.com.
