The Essentials

2017 is quickly coming to a close, and if you’re like most clubs you are knee deep in budgets, planning and trying to prepare for...

To truly understand the impact you will have on your staff and members, you must begin with “why.” Why do you do what you do?...

One of the most difficult parts of managing people is addressing poor performance or behavioral issues. With this in mind, here are a few tips...

Industry trend reports provide great insight into what is influencing consumer behavior. After evaluating some of these reports, I feel the fitness industry is about...

As a club and gym, simply attracting the right members to your club will help with retention. Are we clear on what we do, what...

Online leads have become the bread and butter of the fitness industry, and with the help of SEO and CRM companies, our leads have become...

Evidently, our society has adopted one-hour meetings as the norm. Can you guess what happens when you schedule that whole hour? You manage to fill all...

Over the last couple of years I’ve witnessed the growth of women’s leadership events and associations. Women who have made a significant impact on the...