Personal Training

There's no denying that personal training is an essential component to a health club’s success. Selling personal training services not only increases revenue, but also...

An educated staff is a productive staff. More than that, an educated staff bolsters your club’s image and credibility, lowers your club’s liabilities and justifies...

Hiring a personal trainer can be a large part of a fitness manager’s responsibility. The process of interviewing a prospective trainer needs to be thorough,...

Congratulations, you have just hired the next up and coming star to your fitness team. They have the knowledge, expertise and charisma needed to make...

Below are some personal training facts that over the years I’ve found to be true: Personal training doesn’t need to be individualized. One-on-one training often...

If you are managing trainers in the big box, corporate gym environment, you know the struggle: Gain ground selling training packages Monday through Thursday —...

We are not car salesmen however acquiring new personal training clients takes sales skills. Below is a guide to establishing sales strategies your personal trainers...

In last month’s blog I talked about how the first step to building a lucrative personal training department was hiring the right people. This month...