Have you ever walked into a club, and seen an advertisement for a free cruise on the wall, gift certificates at the front desk or a free New Year’s dinner? Incentive programs are a great ...
The economy is still posing challenges for both businesses and consumers — making everyone very budget conscious. Many people have become increasingly conservative in their spending. Now is the time to get creative to expand ...
Oh, wouldn’t it be nice if your position as a manager in the fitness industry were a 9 to 5 job? Imagine the simplicity if all staff arrived at the club together every morning and ...
Building a new fitness center can be a daunting task. With so much to bear in mind from the initial design to the actual construction, it’s no surprise that certain areas of the club get ...
There is a lot of talk about functional training but is it just another passing ‘fitness fad’ or should all of us be incorporating this training concept and equipment into our own clubs? The move ...
Personal Training has the second highest potential for revenue for a club after memberships. Is your club doing all it can to efficiently manage personal training and maximize profits? Here are some suggestions to help: ...
One thing is certain, when a prospect calls the club, it is a serious lead. They have searched the Web, gathered information, often have spoken to other club members and now they are calling us ...
In the search for a great staff, you must recognize that mastering the interview process is one of the most valuable talents that you can possess and one of the most important skills that you ...
Clubs of all sizes are implementing a one-time member charge often called an Annual Maintenance Fee, sometimes called a Facility Enhancement Fee or Capital Reserve Fee. Basically, this additional billing allows the club to collect ...
According the U.S. Centers for Disease Control and Prevention, two-thirds of Americans are overweight or obese with one-third falling into the obese category. With 49 states having obesity rates surpassing 20 percent, it’s clearly a ...
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