Interviews

Word-of-mouth marketing can only go so far. Here, Dal Clayton, the COO of Fitness Connection, explains how Epsilon took his company's marketing to another level....

Encouraging members to participate in group activities isn’t always easy. But by thinking outside the box, Anytime Fitness in Mound, Minnesota, has found a way...

Group X is often the glue that holds your gym together, allowing members to forge relationships with not only other members, but your instructors as...

Members crave information, oftentimes about how much they weigh, how much body fat they’re losing, etc. But providing them with the correct information isn’t always...

Choosing the right partner for you club management software is vital. After all, making the wrong choice can cost a lot of time and money....

When members enter your facility, they're looking for a great workout. However, many are also looking to be entertained during their exercises. Steve Cook, the marketing...

Matthew Fenichel discusses Hypopressive Techniques, The PressureLess Workout and how each could benefit your facility.   What are Hypopressive Techniques, and why should a health...

KORR’s CardioCoach brings the powerful tools of VO₂ Max, AT detection and metabolic measurement to fitness professionals at every level of expertise.   Stephanie Steiner,...