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Prioritizing Strength Equipment
Column, Featured, Programming
Prioritizing Strength Equipment: Don’t Be an Enabler
Ryan O'Toole November 3, 2021

Strategies for prioritizing strength equipment in your health club this season. The core of the fitness industry is results. While some people enjoy the gym and working out for the social aspect, the root of ...

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Outdoor Fitness Equipment
Supplier Voice, Vendor Content
Technological Advances in Outdoor Fitness Equipment
Morten Zacho November 1, 2021

Outdoor fitness equipment has been around for many years. Here are some ways in which the technological advances have improved over time. Fake Fitness in Early Outdoor Fitness Design Outdoor fitness equipment has been around ...

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Enhancing Customer Partnerships
Interviews, Vendor Content
Enhancing Customer Partnerships with TRX
Taylor Brown January 19, 2021

Tim Green, the president of Direct Fitness Solutions, shares how TRX is enhancing customer partnerships and why health clubs should work with them. Tim Green and Tim Brennan formed Direct Fitness Solutions in 1998, after ...

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